Jessica Jordan

2.1. Birth and Family

Jessica Anne Jordan Burton was born on 6 May 1984. She is the only child of Andrew Keith Jordan, an English petroleum engineer, and Aida Burton, her Bolivian mother. Her family background provided her with a unique dual heritage, connecting her to both British and Bolivian cultures. Due to her father's profession, Jordan spent her formative years living in various countries, including her native Bolivia, England, Scotland, the United States, and Brazil. This international exposure contributed to her broad perspective and adaptability.

2.2. Education and Early Interests

During her youth, Jessica Jordan cultivated a strong interest in sports and travel, often exhibiting what her mother described as a "tomboyish" demeanor, which concerned her mother who wished for her to be "girly" enough. Around the age of 16, her mother enrolled her in modeling classes. This decision proved to be a pivotal moment, as Jordan discovered a genuine enjoyment and aptitude for the fashion and beauty industry. This newfound interest laid the groundwork for her subsequent successful career in modeling and beauty pageants.

3.1. Modeling and Pageant Participation

Following her discovery of a passion for modeling, Jessica Jordan actively participated in numerous fashion and beauty competitions. These competitions took her across various regions, including Europe, the United States, and Mexico. Her early successes included winning the Miss Mundo Latina pageant, which she secured in Miami in 2003. These experiences provided her with a strong foundation and visibility within the industry.

3.2. Miss Bolivia and International Pageants

Jordan's prominence in the beauty pageant circuit culminated in her being crowned Miss Bolivia in 2007, succeeding Desiree Durán, who had held the Miss Bolivia title in 2005 and Miss Bolivia Universe in 2006. As Miss Bolivia, she earned the right to represent her country on the global stage at the Miss Universe 2007 pageant, which was held in Mexico City.

Her international recognition continued to grow when she was crowned Reinado Internacional del Café (International Coffee Queen) in 2008. This victory further solidified her status as a notable figure in the international beauty pageant community.

4.1. Entry into Politics

Jordan's interest in politics was largely influenced by her mother, fostering a long-held desire to help her country. Her status as a beauty pageant titleholder provided her with unique opportunities to meet influential individuals. This eventually led to a pivotal encounter with Evo Morales, who was then the President of Bolivia. President Morales recognized her potential and invited her to consider a role in public service, opening the door for her entry into the political arena.

4.2. Beni Governorate Candidacy (First Term)

Following her meeting with President Morales, Jessica Jordan was nominated by the Movimiento Al Socialismo (MAS) party to run for the governorship of the Beni Department. Beni was considered a particularly challenging constituency for MAS, as the party had previously lost there by a margin of 25,000 votes. Despite the difficult political landscape, Jordan campaigned vigorously. Although she ultimately lost the election, her performance was significant. She secured over 40% of the vote, amounting to approximately 60,000 votes, narrowing the previous gap and losing by a much smaller margin of 2,900 votes. After the election, President Morales appointed her as the representative for the Agency for Macro-Regions and Border Zones (Agencia de las Macrorregiones y Zonas Fronterizas; Ademaf) in Beni, allowing her to continue her public service in the region.

4.3. Beni Governorate Candidacy (Second Term)

In September 2012, the MAS party once again nominated Jessica Jordan as their candidate for governor of Beni, this time for the 2013 special election. She participated in the campaign, aiming to secure the governorship. However, she was ultimately defeated by Carmelo Lens of the Beni First party. Lens won with a 52.27% majority, while Jordan finished in second place with 60,382 votes, representing 44.35% of the total votes cast.

4.4. Bolivian Consul General in New York

Demonstrating her continued commitment to public service and international relations, Jessica Jordan later took on a diplomatic role. She served as the Consul General of Bolivia in New York City. In this capacity, she represented her country's interests and provided consular services to Bolivian citizens abroad, marking a significant step in her public and diplomatic career.